Stop Plastic Attitude

This project was a close to heart personal project that i did when i'm still doing my education in NAFA.

Problem: 

More Plastic has been made in the first decade of 21st century rather than the whole century of 20th. Research stated that in 2050 there will be more plastic rather than fish. Plastic ocean is not a new issue. It has been going on since decades ago. However, the majority of the people doesn't really care or take any action about this issue. 

Action:
Stop Plastic Attitude is a campaign proposed for Ocean Wise organisation to tackles on public ignorance of using single-used plastic in their daily life. The intend is to raise the urgency using striking visuals, educate the reader with facts, and encourage readers to take pledge to take action on plastic ocean problem. It targets people who thinks that plastic ocean is an issue that are still far away in terms of time and location.

 

VISUAL 1

VISUAL 2

WEBSITE

PUBLICATION

PLEDGE

IG FILTER

BUS MOCK

TOTE BAG

 © 2020 by Amadea Valerie.